Sunday, January 13, 2013

Best New Promotional Products for 2013


At the start of each year, I like to highlight my top 10 picks for the best new promotional products for the year.  Some of the things I look for in an effective promotional product are:

  • Usefulness of the promotional product.  Is it something people can use (and therefore want to keep around for awhile), or will it end up in a drawer (or even worse, the trash)?
  • Relevance.  Is the promotional product something that the average person will find relevant in today's world?
  • Approximate cost per impression.  The cost of the promotional product divided by how many times a person is likely to see the item (and your company's logo).
  • Buzzworthiness.  Is the promotional product unique or cool enough that the end user will share or show the product to someone else, resulting in favorable brand appeal for your company or business?
Based on these criteria, here are my top 10 picks for the best new promotional products of 2013 (in no particular order).  You can click on the title of each promotional item for product details and pricing:










There's more where that came from!  There are lots of other unique, innovative and buzz-worthy promotional products that didn't appear on my "Best New Promotional Products for 2013" list, so please check out the Red Canoe Promotions website for more great ideas to help build your brand!

19 comments:

  1. There are so many Promotional items in the business people use for marketing their business. For example, printed bags, luggage tags, satchel bags and etc. are the best things which actually work and help you grow your business.

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  2. Promotional items are one of the best and useful things to use for business promotions. This is effective way to grow business very faster. This information is really very nice and useful for knowing some of new promotional items.

    promotional polos

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  3. I noticed that the trend of promotional
    merchandises
    today is all about being digital and tech-related. This is what I call the trends of the times.

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  4. This information is really very nice to know some of new promotional items in 2013. In these days promotional items word effectively as advertising tool. Many of business prefer to use promotional items to introduce business and products to people. Its really very useful to grow business in short time of period.

    promotional lanyards

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  5. There are new kind of promotional items right now that are off the hood, meaning they are not the usual cheap promotional products like pen, mugs, tumblers etc. But believe me those cheap products are still the most recognizable when it comes to marketing strategy.

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  6. Promotional is the first thing which decides the reputation and success of the company in the present day market and promotional items are a very highly effective means of advertisement.



    promotional keyrings

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  7. The gifts can be customized as per an event or celebration. Personalizing the gifts too is important and a whole range of new items like card holders and purses in the best quality are the best way to extend the team spirit and collaboration.

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  8. What a great resource! Thanks and more power to you.

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  9. Well I sincerely enjoyed studying it. This subject offered by you is very effective for good planning, hard work and a great team always make a spotless work...I read your article onpromotional event company and find that you make nice point on the service..

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  10. Promotional products are the first thing which decides the reputation and success of the company in the present day market and promotional items are a very highly effective means of advertisement.
    Promotional Products.......

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  11. What a great resource! This article is really very nice to know some of new promotional items in 2013…Thanks!
      Promotional Products

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  12. That cable organizer is cool and they can prevent cable from being entangled.

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  13. I must say above are great promotional products. http://thecreativelocker.com/

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  14. Great picture.....by this post you provide lots of information and introduced new technique .Thanks for sharing.
     Promotional Products

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  15. Nice blog! Really this was very useful blog for us. Nice sharing about Products.

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  16. Awesome blog! Thanks for sharing. This blog is very informatics and interesting.
    Printing company Dublin

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  17. What a great resource! This article is really very nice to know some of new promotional pens in 2013…Thanks!
    Promotional Pens

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  18. Great list of promotional products. ePromos.com is a great place to find and customize most of those items.

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  19. Informative article, thanks for sharing. It is indeed important to consider your market in choosing the right promotional items. Choose an item that uniquely reflects your brand and at the same time beneficial to your customers. Not only it will promote your business, customers will also feel valued. For promotional products from Australia you may also visit http://www.davarni.com.au/

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