Sunday, February 9, 2014

Tools to Rock Your Next Trade Show

Tradeshows and other events are an excellent way to showcase your products and services, attract new clients, and build up your lead engine for further marketing.

Take the guesswork out of tradeshow planning through our complimentary Tradeshow Exhibitor Promotion Guide, including traffic builders, display solutions, marketing tactics, and sales aides that will help bring more traffic to your booth during your event and turn more of your visitors into leads for post-event follow-up and sales.

Saturday, February 8, 2014

PPPP: Promo Products Produce Profits!

Promo Products Produce Profits!  You might not be able to say it five times fast, but it's a fact!  Every now and then, a product comes along that can either lower your expenses, increase your efficiency, or increase your revenue.  And once in a blue moon, you find a total solution that has the ability to do all three. Promotional products are one of them. Promotional products can:

1. Lower your expenses by using a proven advertising medium that's affordable yet highly effective.
Recent advertising studies have demonstrated that promotional products beat out newspaper, TV and radio advertising.  And, promotional products cost much, much less per impression!

2. Increase efficiency through reward and recognition programs.
It's true!  Employees are willing to put forth a lot more effort when they get rewarded for their work.  This, in turn, increases the overall efficiency of your work force, leading to more profit!

3. Increase revenues by attracting new customers and retaining current clients.  Did you know that over 80% of people remember the name of the company on a promotional product?  And that over 80% of people do business with the advertiser?  People like receiving useful and fun promotional products, and are more likely to continue doing business or start doing business with you when they receive a promotional product emblazoned with your logo.